Flower shop owners are using the internet to sell flowers for pennies on the dollar, with customers paying an average of just $3,429 a year to plant the plants they want to buy.
Flowers are sold at flower shops, artisans’ markets, flower-selling conventions and at farmers markets across the United States, but for the past three years, a growing number of flower shops have started to accept cash as a payment method, as the number of online flower shops has grown from 50 in 2014 to more than 1,200 in 2016.
The first major online flower shop, the “Flower Shop” in Chicago, opened in 2017 and has become a popular destination for the city’s flower shoppers.
The “Flowers” website lists more than 3,000 flower shops in the US, but they are mostly located in suburban neighborhoods or in the rural areas, said Amy Meeks, the shop’s owner.
“We’re seeing a lot of new businesses in the suburbs,” she said.
“And many of them are very popular, and it’s just the way the industry is growing.”
Some of the more popular online flower-shopping sites include: Flowing Flowers, a website that offers the opportunity to buy flowers at a discount, and The Art of Flowers, which sells flowers at wholesale prices, often with a coupon code that lets customers pay with a credit card.
Many of the flower shops are owned by artists or artists’ organizations, and many offer a wide selection of flowers and accessories.
Flowers can be bought at a variety of prices, but most flowers cost $2 to $5 each, Meeks said.
While online flower shopping has grown in popularity in recent years, there are still plenty of places to shop for flowers.
“People are still getting their hands dirty in their own garden,” Meeks told Newsweek.
“It’s a great way to get a variety.”
There are still some traditional flower shops that accept cash, like the “Bakeries” in Washington, D.C. and the “Lorraine’s Flowers” in Louisville, Kentucky.
However, the growing popularity of online flowers is bringing new businesses to the market.
Many flowers can be ordered online and picked up at the shops themselves, Motsen said.
That’s made online flower buying especially appealing to artists and artists’ groups that sell flower accessories, she said, noting that many flower sellers are also offering flower services.
“The market is getting saturated with online sales,” Motsens said.
She said she’s been getting calls from people wanting to do flowers for free at her shop, which offers a wide range of flowers from traditional to contemporary, such as rose, rose petals, roses, pink roses, orchids, and bluebells.
“There’s so much variety there, and I’m happy to take the chance to do it for them,” she told Newsweek, adding that she’s always looking for new clients to work with.
Motsensen also said that she plans to expand her flower shop in coming months.
“I’m looking to expand, and we’ve been doing very well,” she noted.
The rise in online flower purchases has also made it easier for flower sellers to find new customers.
“Many people are looking for ways to make more money, and the online market is the way to do that,” Moresen said, adding she has already seen some new customers joining her shop because of their desire to get their own flowers.
Moresens said she also sells flowers to groups that work at art shows, weddings, and other gatherings that attract people to her shop.
“A lot of people are going to the art show, or they’re going to a wedding and they want a flower, and they’re really looking for flowers, and then they go on the internet and see what other people have,” Molesen said with a laugh.
Meeks’ flower shop sells about 20 different types of flowers at the moment, but she has plans to add more, including pink, blue, purple, and red roses.
“Our goal is to continue to grow,” she explained.